Ninja Metrics Introduces Predictive Analytic Services for Social Gaming and Gambling Industry

The Katana Social Analytics Engine now enables the online Gambling industry to predict Social Influencers and monetize Most Valuable Players and Social Gamers

Las Vegas, NV -- Ninja Metrics (www.ninjametrics.com), industry leaders in Social Analytics for gaming, announced gambling industry services for the Katana Social Analytics Engine at the Social Gambling & Gaming Summit in Las Vegas, NV. Katana is an ultra-scalable, cloud computing-based social analytics platform that predicts the social influencers and monetizes the most valuable targets. The recently released platform serves a wide range of industries, but now has offerings specifically catering to social gaming and gambling industries.

“The gambling and social gaming industries have always been working to harness targeting solutions that will garner the most ROI, but they haven’t been nearly as precise or advanced until now,” says Dmitri Williams, CEO and Co-Founder of Ninja Metrics.

The Katana Social Analytics Engine uses exclusive, state-of-the-art machine learning algorithms to provide clearer insight into the health of social games and applications. By going beyond simple historical reporting, Katana is able to provide detailed projects for the outcomes that matter to developers and the features, interactions and mechanics that influence them.

Key Features of The Katana Social Analytics Gaming and Social Gaming Services

• Discover clear insights into the performance of your apps and games.

• Find out how much your customers will likely spend and how their social influence impacts your bottom line.

• Target your most influential and valuable users.

• Test different campaigns on your users and project the results across your user base.

• Flexible dashboard that includes support for: segmentation, cohort analysis, churn projections, conversion rate, revenue analysis, funnels and comprehensive KPI tracking.

• Integrates with iOS, Android, Web, PC Support, Flash, Javascript, PHP, C++, Rest API

About Ninja Metrics

Ninja Metrics offers a robust suite of tools for analyzing and predicting social influence. These tools allow marketers and product managers in the ecommerce and video game industries to understand the social chatter surrounding their industry and identify and monetize their most influential and valuable customers. Ninja Metrics’ key offering, The Katana Social Analytics Engine, helps web and mobile app developers increase monetization and mobile app revenue through the timely targeting of their most influenceable and influential customers. Founded in 2010, Ninja Metrics is based in Redondo Beach, California. For more information on Ninja Metrics, visit www.ninjametrics.com.