Atanas Mihaylov of Kinstellar explored how licensing, financial and regulatory risks affect gambling operators’ valuations - and why transaction preparation should begin well before the first conversations with a buyer.
McKee participated in the panel discussion “The Ethical Tension in Gaming Advertisement” alongside Jesper Kerbrink, CEO of Immense Group; Peter Marcus, CEO of Savvy Marketing; Nicolas Fleiderman, General Manager of Holland Casino Online; and Francesco Rodano, Head of Responsible Gaming at Allwyn.