ATRAX’s Growing International Influence Brings Industry Professionals Together in Istanbul

ATRAX, the most powerful meeting point in Eurasia for the attraction, recreation, and leisure industries, will once again bring together industry professionals in Istanbul in 2026 with its growing international impact.

Covering 55,000 sqm across five thematic halls, the exhibition will showcase thousands of products and services across Amusement Parks and Landscaping, Pools & Spas, Sports Facilities, and Outdoor Design & Gardening sectors. With over 400 exhibitors and more than 22,000 international visitors, ATRAX will serve as a major platform for global trade and collaboration.

Istanbul’s Regional Attraction

Attracting strong interest from the EMEA region (Europe, Middle East, and Africa), ATRAX has become one of the leading international gathering points by transforming Istanbul’s geographic and commercial advantages into global business opportunities. The city’s strategic location makes the expo not only a focal point for Türkiye but also a major attraction for the entire region.

Growing Interest and Enriched Content

Expanding its exhibitor base and visitor profile each year, ATRAX has evolved beyond being just a trade exhibition — it has become a globally recognized and followed brand within the industry. Constantly enhancing its content, the event offers a must-attend experience for professionals with industry-shaping panels, international collaborations, and innovative product launches.

A Strong International Network

Industry professionals, investors, manufacturers, and buyers will discover new business opportunities through the robust international network established under ATRAX–AQUAFUN.

About ATRAX

The 13th International Exhibition for Attractions, Parks, Sports, and Recreation Industry – ATRAX continues to serve as a global business platform for the amusement, attraction, and recreation industries with high investment potential.
With its vision centered on urban life and happiness, ATRAX brings together all products, services, and projects related to the construction and sustainability of urban recreation facilities — including parks, playgrounds, attraction and activity areas, and sports fields.